Getting people together to do good things
Getting people together to help clean a street is one thing. Getting them together to launch a project like #wewillgather is a whole other game.
Sophie, Lloyd and me have all made lists, and Nesta have helped us refine them. We have targeted people we really want to see playing with #wewillgather, and tried to make sure there’s a good mix in the room. We’ve worked out how to make interesting conversations happen and get good things started in a short afternoon event.
And after a sneaky test event at Nesta, we’ve decided to open the doors, use a bigger room and extend the invitation to all the people who’ve been most interested; our followers on Twitter. So, if you’d like to come – the invitation’s open to you.